How to track stats directly from the Blogger blog?

I have noticed a new feature Stats in Blogger onsite editor not right away, as it was introduced, but now I am using it all the time. It gives you convenience of instant access to the basic statistics and data of the blog, you are working on. The brief explanation on the new feature is offered on the official Blogger blog.

Although some of you use Google Analytics or other third party tools to track your blog traffic, many of you have requested an easier-to-use, fully-integrated stats feature for Blogger. We heard that, and we are excited to announce that Blogger in Draft now has built-in stats. Just go to Blogger in Draft, and you'll notice a new "Stats" tab. You don't have to install or configure anything to start benefitting from Stats.

The coolest thing about the new Blogger Stats is that it monitors and analyzes your visitor traffic in near-real-time. You can see which posts are getting the most visits and which sites are sending traffic to your blog right now. For example, if a reader shares one of your blog posts on Twitter and the post is getting lots of clicks, you will see a traffic increase in Blogger Stats almost instantly, with the particular Tweet mentioning your post being identified as the traffic source. Of course, traffic data across longer time periods (day/week/month) and all-time historical data are available as well.


There's also a lot more data that's being tracked, such as popular search keywords that send visitors to your blog, which country your visitors come from, and which web browsers they are using. Basically, with the new Stats feature, you know what's going on with your blog right now.

The new Stats feature shows all of this data in a simple, easy-to-understand graphical user interface. Since Stats are part of Blogger, you don't have to sign up for another service, or embed any code in a gadget.

Additionally, if you want the enterprise-level power and flexibility of Google Analytics, you can still use it, as outlined in this Help Center article. Note that the pageview data in Blogger Stats and in Google Analytics may not be identical, due to different collection mechanisms used. Also, Blogger Stats do not support private blogs for now.

Do you check your blog statistics too often?

While monitoring your trends and stats is one of the most important thing you can do to improve your blog, that might become kind of obsession. Not only it takes your valuable time, if you do that too often, at some point it may become one of the conditions of your personal well-being. Your trends go up – you are happy, down – you are upset and depressed. Is that really productive? Are you happier now, when you have one more condition for your mood changes?

I would like to present blogger Vikas Gupta opinion on the topic.

Things Take Time (TTT) and it is one the hardest things to understand while blogging for obvious reasons. Almost all of us at some point of time have watched our blog statistics to get a minute-by-minute idea of how many visits our blog is garnering as analyzed by the various statistics plugins and Google Analytics or StatCounter. It is certainly an enjoyable exercise and one which is hard to resist given the immediate gratification it brings. Here are my views on why worrying inordinately about your blog statistics, hits and blog traffic is not a very good thing to do.

Don’t waste your precious time

Time is money. Many bloggers spend a lot of time watching those stats (often real-time) and getting a lot of satisfaction or tension. More often than not it is tension because everyone wants as many hits as possible and one is rarely satisfied which is normal human behavior. Statistical analyses of your blog(s) once in a while are necessary and desirable but spending a lot of time with it not advisable.

It also gives you tension

You are not getting what you want unlike your rival whose traffic and PR is just shooting upwards! You will only accentuate that painful feeling (aka tension) if you do not control your obsession with your blog’s traffic. Remember, Things Take Time (TTT). Ask any established and successful blogger and they suggest you to concentrate on content and quality more than traffic analyses. Traffic will follow sooner or later. Why torture yourself by thinking about it incessantly?!

You will compromise on quality

Blogging is not just about numbers and hits. If you worry about traffic and blog stats all the time you may end up writing for search engines than human beings. Blog for human beings not for bots. Build your credibility first traffic later. As a matter of fact, traffic is a concomitant of good content and will chase you and your blog though it may take some time.

Slow and steady wins the race

Many successful bloggers today are not fly-by-night online entrepreneurs. They worked hard with their blogs and exhibited a high degree of perseverance. “Between saying and doing many a pair of shoes is worn out,”  is a popular Italian proverb. So work more on your blog and less on your stats.

Worrying in moderation is fine

Moderation in all things! As they say you can eat whatever you like as long as it is in moderation. The same sentiments apply here. Do not ignore your blog stats and do not let it get the better of you. Wise bloggers know how to maintain the balance. Be wise and not otherwise!

Piwik - Open Source Competitor to Google Analytics

Piwik (previously known as "phpmyvisits") aims to be an open source alternative and direct competitor to the famous statistics from Google Analytics. As both programs are free for its members, the main fight for the users will be on the level of the usability, user interface, and set of features available.

Piwik provides detailed reports on the web site visitors, enhanced statistics per pages popularity, overview of search engine keywords, languages used, traffic origins, and much more. If in US it is just starting its way to the consumers, in Japan it is already well-known to the bloggers and website owners.

What makes Piwik different:

* Open APIs

* Plugins Architecture. New features can be added and unneeded stats can be dropped. In its basic format, there are four different categories - dashboard, visitors, actions, and referrers. Each section includes multiple analytical widgets that can be added and removed easily. Outcomes can be presented as bar graphs, pie charts, or plain text.

* Data abstraction layer

* Customizable dashboard.

* Innovative customizable User Interface. You can drag and drop the widgets you want to display and create the reports you want.

Note, that Piwik should be installed on your webserver, while all the data is stored in your own database.

Give it a try: http://piwik.org/